Lovely is the first fragrance by Sarah Jessica Parker (in partnership with Coty Inc.). Obsessed with style and fashion, Sarah always wanted to create a signature scent that would be very sexy and yet undeniably classy. She did not want her fragrance to be overpowering, but instantly recognizable, like infamous aromatic concoction she made for herself from 3 separate fragrances before she co-created Lovely.
Lovely is a soft, powdery, discrete and very intimate fragrance, announced as 'silky white amber'. It possesses an elegance characteristic of classic fragrances. And yet the fragrance is quite modern and very charming.
